How to set up and maintain a stellar Instagram profile

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How to set up and maintain a stellar Instagram profile

Instagram now has over 800 million active accounts every month. While some of these accounts are doing fantastic, others are not. The user base of Instagram has grown to the extent that every new user fears whether or not they will have enough followers. But still, being a success story on Instagram is possible.

There would undoubtedly be a ton of work and effort, but a successful Instagram profile is undoubtedly worth it. There are several strategies to plan, create and publish content. You can use these strategies on both personal and business accounts. These tips will help you stand out and gain targeted followers.


1. Create a Captivating Bio
A bio on Instagram is usually the first impression someone gets of you when they visit your profile. An attractive bio needs to tell your audience who you are, what you do and what they should expect. All Instagram success stories make use of their bio ideally. The audience you target would not be interested if they do not know what you do, and a bio is a way to tell them.

2. Regularly Post Interesting Stuff
Instagram is all about high-quality and exciting content. You need to plan all your content correctly if you intend to succeed—multiple tools aid in making good content, such as Photoshop, Canva and Sked. While the previous two are editing tools, Sked is an automated posting tool that you can use to schedule your posts.

3. Identify the Top Hashtags
When using Instagram, one of the most crucial aspects of posting successfully is to have relevant and trending hashtags and a good caption in your post. This will maximize your reach and increase post engagement, translating to potential growth.

4. Cross-Promote on other Platforms
If done right, this step would bring you followers at a fantastic rate. You need to use all your other social media accounts to share and post your Instagram posts. You can even use tools like IFTT to post directly to Twitter automatically.

5. Engage with Your Followers
No one likes to follow someone that does not care about them. The same goes for your followers on Instagram. Showing them that you are an actual human being that cares about their feelings and thoughts can go a long way in terms of followers. This would make it much more likely for them to recommend you to their family and friends. Just by leaving a few likes, comments and following back, your followers will be filled with joy.


Keep doing all of this, and one day soon, you will be amongst the highest-grossing Instagrammers eve. Do you believe your profile can get success on Instagram? Tell us why or why not in the comments below!

This entry was posted by Leah Weinstock

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